Today I have some do’s & don’ts for local business websites to follow as well as a warning for unsuspecting local business owners. A website for your local business is a very important step to take, one that takes some thought & judgment…..definitely not something to be rushed into or based solely on the "lowest [...]
Ask Me How I can get your business listed on the first page of Google for local searches…. Ask Me How I can take your lackluster, under achieving business website & transform it into a customer grabbing, profit generating machine…. Ask me How I can Geo-Target your marketing so you reach your target customers & [...]
Is Your Website Doing Its Job? In this stagnant economy, it is more important than ever to find effective ways to generate leads for your business or build traffic for your affiliate websites. A website can be a very effective marketing tool. And given the relatively low costs to maintain one, there is no reason [...]
They are all over the place. You see them on the Internet, on Craigslist, on eBay…they are in local classifieds, stuck to telephone poles or bus shelters….websites designed for $99.00. I preach that local business needs to have a web presence. It is important, especially in today’s stagnant economy to get the most bang for [...]
If you are a local small to medium size business in Tucson, Oro Valley, Marana, Casa Grande, or Maricopa and you are looking for marketing and branding advice and tips, TucsonMerchant.com has compiled information in order to help you make an informed decision on how to choose the right marketing firm to assist you or [...]
Relying less on print The majority (92%) of advertisers are using Internet advertising in their media campaigns followed by print advertising at 88 percent, according to a new LinkedIn Research Network/Harris Poll. At the same time, less than half are using radio advertising (46%), television advertising (46%) and mobile advertising (39%). The Harris poll found [...]
Every day, millions of people use Twitter to create, discover and share ideas with others. Now, people are turning to Twitter as an effective way to reach out to businesses, too. From local stores to big brands, and from brick-and-mortar to internet-based or service sector, people are finding great value in the connections they make [...]
Because of the sluggish economic today, local businesses not only in Tucson, but everywhere are slashing their budgets to make ends meet. A typical (but disturbing) business trend is that they think they can make it through these hard economic times by drastically reducing their advertising or worse yet, not advertise at all. Personally this [...]
Marketers Need Metrics to Integrate Traditional and Digital Media When it comes to integrating digital (Online Marketing) and traditional media (Offline Marketing), vital to marketing success of local small businesses today, conflicting views abound. Too many small business marketers feel as though they are working in the dark. According to a joint study by the [...]
For local small business here in Tucson, having a web presence today is essential. We live in an internet crazed society where just about everything is done online, including searches for local businesses and services such as yours. Hardly anyone uses the phone book anymore, in fact a recent survey showed that over 68% now [...]